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Destination Dialogues, presented by Destination Canada, is a series of webinars and online workshops designed to empower rural destination development professionals by inspiring and equipping them with innovative strategies. Following a successful first event in November 2023, the second event in September 2024 aimed to further support rural communities focusing on developing exceptional visitor experiences.
 

Purpose

Destination Dialogues is designed to achieve three goals:

  • Empowerment: Provide actionable strategies to create tourism experiences that foster community resilience and sustainable growth.
  • Relevance: Address the evolving needs of rural destinations by promoting regenerative tourism practices.
  • Engagement: Broaden access to destination development knowledge and resources through virtual events and extend impact by publishing insights on the Knowledge Hub.



Explore the reports and case studies below to discover learnings and takeaways from past Destination Dialogues events.

 

2024 Webinar

 

ReThinking Experience Development in Canada’s Destinations

This 90-minute public online webinar unpacked how destinations, organizations, businesses and individuals can create compelling storytelling-based experiences in rural areas. The event was facilitated by Celes Davar (Earth Rhythms, Nova Scotia) and featured award-winning Canadian experience hosts, Lourdes Still (Masagana Flower Farm, Manitoba) and David Schonberger (Ottercreek Woodworks, Ontario).

Destination Dialogues 2024 Report – Part 1


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Case Study: Dave Schonberger, Ottercreek Woodworks - The Story of Tree to Table

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Case Study: Lourdes Still, Masagana Flower Farm — Tinta, A Dye Your Own Wearable Art Experience

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2024 Workshop

 

Crafting Legendary Visitor Experiences

This online workshop was designed to enhance the capacity of destination development staff, communities and stakeholders in developing sustainable and meaningful visitor experiences. Led by Celes Davar and featuring as panelists Magel Sutherland (Meewasin Valley Authority, Manitoba), Joanne Wolnik (Ontario’s Southwest, Ontario) and Trevor Norris (Bay of Quinte Regional Marketing Board, Ontario).

 

Destination Dialogues 2024 report
 

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Case studies coming soon.

 

2023 Report