From Destination Canada
Canadian Tourism Data Collective
Discover the Canadian Tourism Data Collective, an award-winning, centralized, secure national platform that serves as a two-way street for accessing and sharing reliable and timely tourism data across and beyond the sector. A collaboration between founding partners Destination Canada (DC), Statistics Canada (STC) and the Department of Innovation, Science and Economic Development (ISED), the Data Collective encourages data-driven decision making for communities, governments, and industry by making it easy to access quality data and actionable insights in one location, eliminating the need to consult multiple data sources.
![Canadian Tourism Data Collective](/sites/dd/files/2024-07/ctdc-homepage.png)
TourismScapes
Explore the data with TourismScapes, an interactive map that visualizes the scale and geographic distribution of Canada’s tourism sector and provides market profiles for thousands of municipalities (over 5000 communities across Canada), delivering place-based insights from coast to coast to coast.
![TourismScapes](/sites/dd/files/2024-07/tourismscapes.png)
Regenerative Framework
What is a regenerative approach to tourism? Learn about what it is, why we believe in it and how to go about it.
![Group of people walking across rocks in a lake in Jasper Provincial Park](/sites/dd/files/2023-11/PowerPoint%20_Crop-AB_KBialous_DSF3228.jpg)
Destination Canada Showcases the Value of Tourism At the Federation of Canadian Municipalities Annual Conference
Hosted in Calgary, Alberta, from June 6 – 9, 2024, the FCM’s annual conference was a beacon of hope and inspiration. Over 3,100 delegates, from sprawling urban centers to quaint rural towns, gathered to share their visions and strategies for a future where tourism and community development go hand in hand.
![Federation of Canadian Municipalities Annual Conference](/sites/dd/files/2024-08/DC_FCM_conference.png)
Destination Dialogue 2023 | Summary Report
On November 29, 2023, the Destination Development Team hosted a free, online event for rural destination development professionals to inspire, inform, and strengthen their work through learning and discussions tailored to their unique needs. Read the summary report to learn about it.
![Destination Dialogue 2023 | Summary Report](/sites/dd/files/2024-04/DC_DestinationDialogues_2023.jpg)
Destination Development Strategy
The Destination Development Strategy is designed to solidify Canada’s global reputation as a progressive, innovative leader in destination development.
![Destination Development Strategy](/sites/dd/files/2024-07/Destination%20Development%20Strategy%20-%20June%202023%20-%20EN_0.jpg)
From Industry Leaders
Small and Rural Communities Climate Action Guidebook
Strategies to overcome climate-related challenges and reduce GHG emissions in small communities.
![A gardener examining a vegetable in a field.](/sites/dd/files/2024-02/Small-and-Rural-Communities-Guidebook.png)
Exploring the Emerging Role of the Place Making and Marketing Organization
Learn from City Destinations Alliance how Destination Marketing Organizations (DMOs) can leverage their most compelling qualities and assets to attract investment, growth, and new residents and visitors.
![Two people overlooking a grassy valley](/sites/dd/files/2023-11/PowerPoint%20_Crop-DC_SK_GFX113163%20%281%29.jpg)
Travel & Tourism Development Index 2021
Read the World Economic Forum's Travel & Tourism Development Index (TTDI) 2021. This can work as a benchmarking resource by providing insights to build a more inclusive, sustainable and resilient sector.
![Two black bear cubs climbing a tree in an evergreen forest](/sites/dd/files/2023-11/PowerPoint%20_Crop-DC.Roadshow.Que%CC%81bec.Finals.V1-209.jpg)